The Big Plastic Count 2024

I was the Creative Campaigner for The Big Plastic Count 2024, working on retainer for Greenpeace UK to develop print and digital materials for the campaign.

I refreshed the branding using a style guide from 2022, then wrote and designed all of the print materials, including a pack that was sent to over 70,000 households.

I designed newspaper ads that appeared in The Guardian and The Evening Standard, wrote supporter emails, blogs and comms plans, did all of the data visualisations and produced materials for an event that I attended at the House of Parliament.